Category Uncategorized

To Hell With Our Good Intentions

This is a story of the time I fell for what the Nigerian-American author Teju Cole once dubbed as the White Savior Industrial Complex.  Now I am not white, but the rest did apply to me. Right after graduating with my Master’s degree from the UK in 2013, I felt an overpowering voraciousness for change fueled by an unprecedented infallible sense of freedom […]

FC Barcelona: A Brand in the… Breaking.

For 21 years now I have been a fan of a football club or rather more accurately, more than a club (més que un club), FC Barcelona. I watched the players week in week out while growing up as an aspiring professional footballer. That went down the drain. Today I am what ad agencies refer […]